Minter + Richter | Trends
Design Your Own Ring
Minter & Richter are no strangers to local media attention. In 2014 Improper Bostonian awarded the company’s custom titanium rings the title “Boston’s Best Wedding Rings”, and has featured individual ring designs multiple times in its magazine. When WCVB Channel 5 showed up at the door last month, they were looking for an even more intimate angle on the business of love and titanium wedding rings: “This is the room where the rings actually get made,” Scott Richter says as he leads WCVB anchor Doug Meehan into his South Boston MA ring shop in the “Made in Mass” feature. Cameras cut to close-up shots of a custom titanium ring being cut, buffed, and polished. “Made in Mass” highlights the hard work of small business owners across the state, taking an inside look at their commitment to creating one-of-a-kind products. Minter & Richter Designs was a natural pick, a company built upon the couple’s own love story. “We figure out the best way to make each couple’s love story visible in their rings,” says Minter as the cameras pan to take in the polished ring sets and inlay materials on display in the ring room. The TV segment aired on WCVB Channel 5 the night before Minter & Richter launched their new website, the first in the country that will let customers design their own wedding ring online using the exclusive Love In Your Ring Wizard. “If those deciding to wear these symbols of love put in as much work and devotion as the couple that creates them then they’re sure to live happily ever after,” Doug concludes at the end of the segment. Follow us on Instagram, Facebook and Pinterest where we post our couple’s “Happily Ever After” pics daily! Thank you to Doug Meehan and the WCVB Channel 5 team for letting our customer’s have an inside look at Boston’s best wedding rings, made in Mass since 2009! _______________________________________________________________ All our titanium rings are handcrafted in Boston, MA and come with lifetime care options to keep your rings protected and looking beautiful. Put the love in your ring and ring in your love at www.MinterandRichterDesigns.com.